Sapatos boosts customer dialogue with SMS plugin for Shopify

espenstoraas
15 hours ago
3 min read

In an era of increasing competition in online retail, effective customer communication is crucial for growth. Norwegian online stores need a solution that provides fast, secure and personal dialogue with customers – without manual processes and without complicated integrations.

That's why we're proud to announce that Sapatos has now adopted our new SMS plugin for Shopify , developed by Target365 and delivered by Strex.

About Sapatos

Sapatos is a Norwegian shoe store chain and online store established in 2005, known for quality shoes with Scandinavian design, good fits and a high level of service. With both a physical store and a rapidly growing online store, Sapatos has built a loyal customer base, and in recent years has invested heavily in personal customer follow-up and smart use of digital channels.

Why use SMS plugin for Shopify

Traditional sending tools often require importing/exporting customer data or multiple intermediaries. With a direct SMS plugin for Shopify, online stores get:

✔ Automated SMS communication ✔ Always up-to-date customer data ✔ Personalized messages based on behavior and segments ✔ Nordic support, pricing structure and privacy

This means:

less admin and manual work
higher conversion
more relevant messages for customers
better handling of GDPR and consent

Built for Norwegian and Nordic e-commerce

Many international SMS apps for Shopify lack local support, carrier customization, and pricing levels that make sense in Norway. That's why Sapatos wanted a solution developed here at home.

Per Arne Drangsland from Sapatos says it like this:

"We have considered and used several solutions in the past, but this one stands out – a plugin with a clear focus on SMS in Norway and the Nordics, delivered by a Norwegian supplier at a reasonable price. It has been very valuable to participate in the development process, and we have solved all the challenges we experienced with other plugins. With automated triggers and segment-based mailings, we now have a powerful tool to strengthen customer dialogue. We look forward to creating even better customer experiences!"

Real-time customer communication – directly from Shopify

With the new SMS solution, online stores can send:

📦 Order confirmations

🚚 Delivery and tracking status

🔁 Return updates

💬 Customer dialogue and service

🎯 Segmented campaigns

⚡ Event-based triggers

And it all happens in Shopify – no extra portals, no Excel lists.

Developed together with real users in Norwegian e-commerce

The Shopify plugin is developed through close collaboration between Strex, Target365 and Sapatos, with a focus on real challenges in Nordic retail. This gives online stores a robust system designed for the Nordic region – not just “customized” for it.